Jan. 25, 2006 - OLC Solutions, a full-service manufacturer and retailer of officially licensed merchandise, officially launched its services today. Providing the flexibility and experience to provide both on- and off-line merchandise solutions OLC Solutions provides a single-entity customized merchandise solution for collegiate, high school and corporate partners.

"We feel there is a tremendous opportunity to provide a full-service merchandise solution for high schools and in the collegiate marketplace both at the school and conference level, stated Dave Benson, president of OLC Solutions. "We will focus on providing our partners with superior customer service, competitive pricing and an expansive product selection."

Benson, who spent the past six years as an executive with Webster Team Sports brings extensive experience in the retail marketplace, specifically at the high school and collegiate level.

Providing a complete retail solution, OLC Solutions focuses on four (4) core businesses.

• Collegiate Market
• Conference Market
• High School
• Corporate

OLC Solutions' philosophy is predicated upon providing a single-source solution to its partners. Beginning with its long-standing relationships with the top manufacturers and licensing organizations, through its fulfillment of orders in its processing center, OLC Solutions will develop, manage and maintain a partner's merchandise strategy from start to finish. Also, OLC Solutions technology division will provide website design, content development and management and comprehensive real-time reporting and inventory management.

A key component of OLC Solutions will be its custom sports center, which will provide customized design and unique merchandise for its partners with its in-house designer and screen print department. "The custom sports center" will provide our partners with unique merchandise and enable us to increase product selection through real-time manufacturing as orders are received," stated Benson.

OLC Solutions will focus on increasing revenue, enhancing brand recognition and reducing operating expenses by providing partners with a zero cost solution, in conjunction with strengthening the fan relationship by providing superior merchandise. OLC Solutions will create a comprehensive strategy and develop a complete product line featuring apparel and non-apparel items from infant accessories to replica jerseys to branded watches.

About OLC Solutions:
OLC Solutions, a comprehensive and customized manufacturer and retailer focused exclusively on collegiate and high school athletics, is headquartered in Fort Lauderdale, Florida. To find out more about OLC Solutions, call toll free at 1.866.938.3440 or visit us online at www.olcsolutions.com

Contact: Dave Benson OLC Solutions (954) 938-3440 (office) olcsolutions@bellsouth.net

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